Cooper’s

Industry

Hospitality

Agency: PG&Co

Execution

Creative Direction
Visual Identity
Collateral Design
Product Design

Service

Branding & Identity

Overview

Cooper’s is the hidden speakeasy at the Ritz-Carlton Reserve: Nekajui in Costa Rica. Named as an honor to Simon Cooper, the late President and COO of Ritz-Carlton who passed away the same year the property was set to open. The logo was inspired by Cooper’s passion for sailing and incorporates his S.C. initials in a sophisticated, calligraphy style flowing as if it were the hotel executive’s signature.

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