IHG One Rewards

Industry

Hospitality

Agency: PG&Co

Execution

Creative Direction
Visual Identity
Collateral Design
Print, Digital & OOH Ad
Digital Design

Service

Branding & Identity

Overview

Rethinking a travel rewards program and creating a brand that feels personal, elevated and accessible all at once. A design system that revolves around a new symbol of connection — bringing together people, places and experiences.

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