Nimbu Spa & Wellness
Industry
Hospitality
Agency: PG&Co
Execution
Creative Direction
Visual Identity
Collateral Design
Signage
Product Design
Service
Branding & Identity
Overview
Nestled within one of five ‘Blue Zones’, Nimbu is the spa and wellness experience at the Ritz-Carlton Reserve: Nekajui in Costa Rica. The name meaning ‘water’ in local Chorotega language, reflects the ocean surrounding the property, the rain from above and their medicinal powers believed by the Nicoya People. The body is treated like an extension of the water. It is rooted in perfect harmony with the land’s natural rhythms to harness its power, inspire longevity and new life.
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